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	<title>Comments on: Swan Legal Search blast from the past</title>
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	<link>http://swanlegalsearch.com/2010/07/19/swan-legal-search-blast-from-the-past/</link>
	<description>Attorneys Helping Attorneys</description>
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		<title>By: Bill Pollak</title>
		<link>http://swanlegalsearch.com/2010/07/19/swan-legal-search-blast-from-the-past/comment-page-1/#comment-250</link>
		<dc:creator>Bill Pollak</dc:creator>
		<pubDate>Tue, 20 Jul 2010 12:11:32 +0000</pubDate>
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		<description>These are great!  I think humor in advertising is an under-utilized tactic.  Yet when done right (and I love &quot;the few, the proud...&quot; ad above) humorous ads can be incredibly memorable and effective.  Useful for cutting through the often boring seriousness of traditional legal advertising as well.

So, just wondering, did any of these run in The American Lawyer?

Bill</description>
		<content:encoded><![CDATA[<p>These are great!  I think humor in advertising is an under-utilized tactic.  Yet when done right (and I love &#8220;the few, the proud&#8230;&#8221; ad above) humorous ads can be incredibly memorable and effective.  Useful for cutting through the often boring seriousness of traditional legal advertising as well.</p>
<p>So, just wondering, did any of these run in The American Lawyer?</p>
<p>Bill</p>
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